Daffy's only has stores in NY, NJ and PA. Shame, since their ads are genius. This gem has been showing up on posters around the city and I'm delighted every time I see it. The tagline on the ad: "The odd thing here is that her $850 heels are just $189." The first time I saw this particular ad, it stopped me in my tracks and I stared at it for a full 20 seconds to figure out what was going on. How often does an ad do that?