I think good customer service is key if a retail company wants to attract & retain customers. Over the weekend, I finally signed up for Anthro, a rewards program of sorts at Anthropologie. When they came out with the program a few years back I just ignored it because I was too lazy to fill out my info, but now I kick myself because I could have benefited from the rewards of being a good customer. What I loved most was the welcome kit. Good packaging is key and Anthro certainly recognizes the importance of good design. So be sure to sign up when you get the chance!
This post could not be more timely...what with the new Athropologie coming to Roch. I am definitely going to take your advice and sign up for this rewards program because I have a feeling I will be living there come the fall.
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